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The Truth About Goldback Premiums
Goldbacks might be the most misunderstood gold product on the market.
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Ask a Goldback critic what they think is the biggest problem with Goldbacks, and one criticism usually comes up first:
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“The premium is way too high.”
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And at first glance, they seem right.
But they're dead wrong.​
Why? Because most stackers have been trained to look at gold premiums only one way.
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Today, I'm going to explain why Goldbacks have some of the best gold premiums you'll ever find.
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The Problem with the Melt Premium Argument
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Goldback critics are only comparing the price of a Goldback to the melt value of the gold inside it, which makes Goldbacks look expensive. Very expensive. In fact, Goldbacks are often described as having a premium of around 100% over melt value.
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That sounds like a deal-breaker.
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But what if that is the wrong way to measure them?
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What if the biggest criticism against Goldbacks is actually one of the strongest arguments in their favor?​ That is where the conversation gets interesting.
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Most people compare Goldbacks to gold coins, bars, and rounds using one measurement: melt premium. In other words, they ask, “How much gold do I get for my money?”
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That is a fair question.​ But it is not the only question.
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The better question is this:​ “How much value do I lose between the price I pay and the value I get when I use it?”
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Once you ask that question, Goldbacks start looking very different.​ Because unlike most bullion products, Goldbacks are not only designed to be bought and sold. They are designed to be used at a published daily exchange rate.
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That changes everything.
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Understanding the 100% Premium Claim: A deeper Look
Before comparing Goldbacks to other gold products, it is important to understand where the “100% premium” claim comes from.
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Melt value is the value of the gold inside a product. A 1 Goldback contains 1/1000th of a troy ounce of 24k gold. That means the melt value of a 1 Goldback is the current spot price of gold divided by 1,000.
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For example, if gold is $5,000 per ounce, then the gold inside a 1 Goldback is worth about $5.00.
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Goldback has publicly described Goldbacks as trading at roughly a 100% premium over the spot value of the gold inside them. In simple terms, that means the daily Goldback exchange rate is often around double the melt value.
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So in this example, if the melt value of a 1 Goldback is about $5.00, a 100% premium would put the daily exchange value at about $10.00 (or $10,000 per ozt.)​
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Measured strictly against melt value, that premium is high. But Goldbacks are hyper-fractional gold, and hyper-fractional gold is expensive to manufacture in tiny, usable, recognizable denominations. All hyper-fractional gold has high premiums over melt.
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But melt premium is only one way to measure value.
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For traditional bullion, melt premium is usually the main comparison because most coins, bars, and rounds are bought, held, and later sold back into the bullion market.
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Goldbacks are different.
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Goldbacks are designed with a daily exchange rate. That means they should be measured in two ways:
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Melt premium: The price compared to the raw gold content.
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Practical spread: The difference between what you pay to buy gold and the price you get when you sell/trade/spend the gold.
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This is where Goldbacks separate themselves from ordinary bullion.
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By melt premium, Goldbacks are high.​ But when measured by practical spread, Goldbacks have one of the best premiums in physical gold.
You read that right. One of the best. By far.
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The Hidden Cost of Traditional Bullion
Traditional bullion looks simple.
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You buy gold. ​You hold gold.​ You sell gold.
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But there is a cost hidden inside that process. It is called the buy/sell spread.
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The buy/sell spread is the gap between what you pay when you buy and what you can realistically get back when you sell.
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A coin may have a low premium over melt, but that does not mean the buyer can recover the full purchase price immediately. In most cases, the buyer pays retail when buying and receives wholesale when selling.
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That difference matters.
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For example, imagine a gold coin contains $5,000 worth of gold.
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If you buy that coin at 5% over melt, you pay $5,250.
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If a dealer later offers to buy it back at 2% below melt, the dealer pays $4,900.
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That means the buyer paid $5,250 for something they could immediately sell back for $4,900.
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That is a $350 gap.
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Gold itself did not move. The market did not crash. Nothing went wrong.
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That is simply the buy/sell spread.
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In this example, the buyer starts about 7% behind.
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That does not make gold coins bad. Gold coins are excellent stores of value. They are recognizable, trusted, liquid, and easy to sell.
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But they are not usually purchased and resold at the same price.
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Goldbacks challenge that model because their value is not measured only by what a dealer will pay for the gold content. Their daily exchange rate gives them a second value reference that ordinary bullion does not have.​
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A Practical Premium Comparison
To understand the Goldback advantage, it helps to compare Goldbacks to other common gold products.
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The goal here is not to attack coins, bars, or traditional bullion. They all have a place.
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The goal is to compare practical spread.
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That means we are asking this question:
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What happens between the price someone pays to buy the product and the value they can realistically get when they decide to use that gold for trade?
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1 ozt Gold Bar
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Melt value: About the spot price of gold.
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Typical retail buy price: About 2% to 4% over spot in normal market conditions.
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Typical sell-back value: About 1% to 3% below spot, depending on the dealer, brand, condition, and market demand.
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Practical spread: About a 3% to 7% loss.
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What this means: A 1 oz gold bar is one of the lowest-premium ways to buy gold by weight, but the buyer still usually loses value between the retail purchase price and dealer buyback price.
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This is the classic bullion tradeoff: low premium over melt, good storage of wealth, but not a strong small-transaction tool.
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1 oz Canadian Maple Leaf or South African Krugerrand
Melt value: About the spot price of gold.
Typical retail buy price: About 3% to 6% over spot in normal market conditions.
Typical sell-back value: About 1% to 3% below spot.
Practical spread: About a 4% to 9% loss.
What this means: These are popular low-premium sovereign gold coins, but they still usually follow the same basic rule: you buy at retail and sell at wholesale.
Even when the premium looks low, the buyer still has a spread to overcome.
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1 oz American Gold Eagle or Gold Buffalo
Melt value: About the spot price of one troy ounce of gold.
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Typical retail buy price: About 3% to 6% over spot in normal market conditions, and sometimes higher during periods of strong demand.
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Typical sell-back value: About 1% to 3% below spot, though strong demand can sometimes push buybacks closer to spot or slightly above spot.
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Practical spread: About a 4% to 9% loss in normal conditions.
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What this means: American Gold Eagles and Gold Buffalos are some of the easiest gold products to resell, but they still usually have a negative round-trip spread.
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They are highly liquid. They are highly trusted. But they are not normally purchased below their immediate use value.​
1/4 oz American Gold Eagle
Melt value: One quarter of the spot price of gold.
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Typical retail buy price: About 10% to 16% over melt.
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Typical sell-back value: About 1% to 4% below melt.
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Practical spread: About an 11% to 20% loss.
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What this means: A 1/4 oz Gold Eagle is a useful fractional coin, but the round-trip spread can become significant.
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The buyer gains convenience, but the buyer loses efficiency.
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This is the normal pattern with fractional gold. The smaller the gold unit gets, the higher the practical cost usually becomes.
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1/10 oz American Gold Eagle
Melt value: One tenth of the spot price of gold.
Typical retail buy price: About 18% to 28% over melt in normal retail conditions.
Typical sell-back value: About melt to 4% below melt, depending on demand and dealer inventory.
Practical spread: About an 18% to 32% loss.
What this means: A 1/10 oz Gold Eagle is a great example of the fractional gold problem.
It gives the buyer a small and trusted unit of gold, but the cost of that convenience is high.
The buyer will pay a large premium up front, and that premium is almost never recovered when selling back.
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It could take years, maybe even decades, for the melt value of gold to increase enough to cover the premium difference between the buy and sell price of a fractional gold coin.
Goldbacks can be spent with a gain in value on the same day of purchase.​
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1 Goldback
Melt value: 1/1000th of a troy ounce of gold.
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Example melt value: If gold is $5,000 per ounce, the melt value is about $5.00.
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Example retail buy price: A competitive distributor may sell a 1 Goldback for $9.50.
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Example daily exchange rate: The Goldback daily exchange would be $10.00.
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Premium over melt at the retail buy price: About 90%. ($4.50, the premium over the melt price, is 90% of $5.00)
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Premium over melt at the daily exchange rate: About 100%.
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Practical spread: About a 5% PROFIT. Not a 5% loss like gold coins. A 5% profit. Like getting cash back on a credit card purchase.
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What this means: Measured against melt, the Goldback premium is high.
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Measured against practical exchange value, the Goldback has a better spread than any traditional bullion.​
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A gold coin with a 5% premium may create a 7% round-trip loss.
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A fractional gold coin with a 20% premium may create a 20% to 30% round-trip loss.
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A Goldback with a 90% melt premium has about a 5% gain in value when used within the Goldback merchant network.​
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Simple Spread Summary
1 oz gold bar: Buy around 2% to 4% over spot. Sell around 1% to 3% below spot. Typical spread: 3% to 7% loss.
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1 oz Maple Leaf or Krugerrand: Buy around 3% to 6% over spot. Sell around 1% to 3% below spot. Typical spread: 4% to 9% loss.
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1 oz Gold Eagle or Gold Buffalo: Buy around 3% to 6% over spot. Sell around 1% to 3% below spot. Typical spread: 4% to 9% loss.
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1/2 oz Gold Eagle: Buy around 7% to 12% over melt. Sell around melt to 3% below melt. Typical spread: 7% to 15% loss.
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1/4 oz Gold Eagle: Buy around 10% to 16% over melt. Sell around 1% to 4% below melt. Typical spread: 11% to 20% loss.
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1/10 oz Gold Eagle: Buy around 18% to 28% over melt. Sell around melt to 4% below melt. Typical spread: 18% to 32% loss.
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1 Goldback: Buy below the daily exchange rate from a competitive distributor. Use the Goldback at or near the daily exchange rate. Typical practical spread: 5% gain.
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The Comparison Most People Miss
Most people stop the Goldback conversation at melt value because that is the only way to measure the value of a standard bullion product.
Standard bullion lives and dies by the value of gold's spot price. Goldbacks live by different rules.
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The Smaller Gold Gets, the More Goldbacks Make Sense
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The comparison becomes even stronger when Goldbacks are compared to small fractional gold.
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A 1 oz gold coin is not very similar to a Goldback. A 1 oz coin is primarily for wealth storage. A Goldback is primarily for small-denomination use.
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But a 1/10 oz coin, a 1 gram bar, and a Goldback are all trying to solve a similar problem:
How do you make gold more usable in smaller amounts?
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Traditional fractional gold solves that problem by making smaller coins and bars.
Goldbacks solve it by making spendable denominations.
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The traditional fractional approach gives you more melt value per dollar.​ The Goldback approach gives you more practical usability.​ That is why Goldbacks can make sense even with a much higher melt premium.
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A 1/10 oz gold coin may be easier to sell than a full ounce, but it is still too large for many everyday purchases.
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A 1 gram gold bar is small, but it is not small enough for most purchases, is not commonly accepted as payment, and still has to be verified by the person receiving it.
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A Goldback is small, recognizable, divisible by denomination, and designed for real-world exchange.​
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Goldbacks Are Not the Best Product for Every Buyer
Goldbacks are not perfect, and they are not the best choice for every situation.
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If someone only wants to stack the most gold weight possible, larger bullion is usually better.
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A 1 oz bar or coin with a low "melt premium" will almost always provide more gold content for the money.
If someone plans to sell only to a buyer who values Goldbacks close to melt, Goldbacks may not make sense.​ If someone has no interest in using Goldbacks and only wants raw gold weight, then the practical spread advantage is not the main priority.
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Goldbacks are strongest when the buyer values spendability, recognizability, portability, and the low "buy versus sell premium."
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The Real Goldback Advantage
The real advantage of Goldbacks is not that they contain the most gold for the least money.​
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The advantage is that Goldbacks have one of the best practical premium structures in physical gold.
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A gold bar may have a low premium over melt, but it is not designed for small purchases.
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A 1 oz gold coin may be highly liquid, but it is too large for everyday use.
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A 1/10 oz gold coin may be smaller, but it often carries a large retail premium and a painful buy-sell spread.
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A Goldback may have a high "melt premium," but it also has what may be the only buy/sell trade premium that works in the buyer's favor.
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When premium is measured by what actually matters in practical use, the gap between what you pay and what you can use, Goldbacks have one of the best premium models in physical gold.
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The Bottom Line
Goldbacks do have a high premium over melt value.
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But melt value is not the whole story, and it is not the best way to judge a product designed for usable gold value.
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Traditional bullion is usually bought at retail and sold back at wholesale. That means even a “low-premium” gold coin can leave the buyer starting several percentage points behind before the price of gold moves at all.
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Goldbacks change the equation.
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When Goldbacks are purchased below the daily exchange rate, they can avoid the normal bullion spread that exists with coins, bars, and rounds.
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That is why Goldbacks do not have the worst premium in gold.
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That is why Goldbacks have one of the best premiums in gold.
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When looked at compared to the buy price versus the trade price, Goldbacks have one of the lowest premiums in precious metals stacking.
Isn't that why we purchase gold in the first place? Isn't that what matters?